
Brand designer
Marv Naka

Brand designer
Marv Naka

Brand designer
Marv Naka
ABOUT. ME©
I’m Marv—currently floating between Brussels, Barcelona, and Montréal.
I have been a brand designer expert for 3 years, helping dozens of small businesses create bold and memorable identities to get them noticed in their crowded industries. From fintech to biotech, health, AI, and production studios, I have found a passion for brands that are willing to be different.
Unlike most brand designers, i have an expertise in both brand design and engineering, offering a unique value to startups by understanding technical complexities of your product and the business journey. This unique combination means I don't just design brands that look great—I create identities that align seamlessly with your product and development processes, becoming an integral part of your team rather than just an external designer.
I’m Marv—currently floating between Brussels, Barcelona, and Montréal. I have been a freelance brand designer for 3 years, helping dozens of small businesses create bold and memorable identities to get them noticed in their crowded industries. From fintech to biotech, health, AI, and production studios, I have found a passion for brands that are willing to be different.
Unlike most brand designers, i have an expertise in both brand design and engineering, offering a unique value to startups by understanding technical complexities of your product and the business journey. This unique combination means I don't just design brands that look great—I create identities that align seamlessly with your product and development processes, becoming an integral part of your team rather than just an external designer.
My process
My process
My process
01
Research
Research
Research
Before our first meeting, I immerse myself in understanding your industry and target audience. I analyze industry trends and competitors to pinpoint what works for them and what doesn't. This preparation ensures our collaboration is focused and tailored to your market.
02
Brand strategy
Brand strategy
Brand strategy
Brand Strategy is about knowing exactly where your brand fits—and who’s going to care. This is the most crucial step, as we prepare how your brand will be translated into visual to fill a real gap in your market. Together, we’ll build a foundation that aligns your brand’s vision and values with a visual identity that stands out and connects.
03
Brand identity
Brand identity
Brand identity
Brand identity brings your strategy to life. It's where your brand meets the visual world to create a scalable system that grows with your company. This isn't just about a logo and type pairings; we explore layout systems, visual assets, photography styles, and much more.
My process
My process
01
Research
Research
Before our first meeting, I immerse myself in understanding your industry and target audience. I analyze industry trends and competitors to pinpoint what works for them and what doesn't. This preparation ensures our collaboration is focused and tailored to your market.
02
Brand strategy
Brand strategy
Brand Strategy is about knowing exactly where your brand fits—and who’s going to care. This is the most crucial step, as we prepare how your brand will be translated into visual to fill a real gap in your market. Together, we’ll build a foundation that aligns your brand’s vision and values with a visual identity that stands out and connects.
03
Brand identity
Brand identity
Brand identity brings your strategy to life. It's where your brand meets the visual world to create a scalable system that grows with your company. This isn't just about a logo and type pairings; we explore layout systems, visual assets, photography styles, and much more.
75%
75%
75%
75%
reduction in branding cost compared to agency rates, without compromising on quality.
23%
23%
23%
23%
increase in investment funding, thanks to a brand that signals confidence and professionalism.
3x
3x
3x
3x
faster to market, cutting the typical branding timeline by a third.
4x
4x
4x
4x
boost in customer trust, helping you stand out in a crowded industry landscape